After 60 years of making pancakes the same way, Denny’s set out to make them even better. And by better I mean way, way fluffier. And tastier. And vanilla-i-er. So as they dared to conquer new ground, so did we. By taking on their biggest competition: pancake-making grandmas, dads and hometown chefs. No one was safe.
From TV to radio to print, I helped our larger team spread a message that for the first time sparked doubt in the minds of your dear ol’ dad and sweet little mimi. Here’s just a sample of the mountains of work created for this campaign.
ECD: Mike Lear
AD: Caitlyn Ingoldsby
Reach out and let’s see how we can do even more awesome work together. The form below works great, but an email to firstname.lastname@example.org will get the job done, too.